The Programmatic University

Online Training Courses for Programmatic Advertising

WHY THE PROGRAMMATIC UNIVERSITY?

The Programmatic University brings together expert practitioners from across the advertising industry to deliver practical online training courses. Our trainers have a deep-routed understanding of the inner workings of the programmatic landscape and leverage that knowledge to provide unrivalled training.

Advertising is estimated to be a $550bn market globally in 2020 with 40% of that enabled via programmatic tools and technologies. It's a fascinating time to learn about programmatic as the industry matures around this method of buying and selling and we believe there's no better way to do that than via practical online learning.

Every person who purchases one of our courses will also be added to an exclusive online community for knowledge sharing and networking.

Available Courses

  • 05/28/2020 - How Does Money Pass Through The Programmatic Supply Chain?
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    £79.00
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    £79.00
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  • 06/02/2020 - How to Plan a Programmatic Campaign
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    £39.00
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    £39.00
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  • 06/04/2020 - Privacy in Marketing
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    £59.00
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    £59.00
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  • 06/10/2020 - How to Optimise a Campaign in a DSP
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    £39.00
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    £39.00
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  • 06/11/2020 - An Overview of Connected TV
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    £39.00
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    £39.00
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WHO ARE THE COURSES AIMED AT?

Our programmatic training courses are designed to benefit anyone looking to bolster their programmatic understanding. We have taken care to ensure that we offer relevant courses for all levels of experience, so often see a mix of backgrounds.

Our programmatic training courses are frequently attended by:

Advertisers seeking practical advice on programmatic topics

Programmatic practitioners that are looking to update their existing knowledge

Junior marketers seeking understand the fundamentals of programmatic

Students preparing to enter the advertising industry

Publishers seeking the skills to maximise programmatic revenue

Agency members looking to learn new ways of running campaigns

Testimonials

Really useful course, well balanced and despite complexity, really clear.

Global Agency

Practical training has led to a step change in my team's skills and knowledge.

Head of Digital Marketing, Retailer

Very clear, good pace and a diverse range of topics!

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