Online Programmatic Training Courses
The Programmatic University brings together expert practitioners from across the advertising industry to deliver practical online training courses. Our trainers have a deep-routed understanding of the inner workings of the programmatic landscape and leverage that knowledge to provide unrivalled training.Explore Our Courses
Why The Programmatic University?
Advertising is estimated to be a $550bn market globally in 2020 with $127bn of that enabled via programmatic tools and technologies. It's a fascinating time to learn about it as the industry matures around this method of buying and selling. We believe there's no better way to do that than via practical online learning.
Every person who purchases one of our online programmatic courses will also be added to an exclusive online community for knowledge sharing and networking. This is a valuable resource for any digital marketer that is looking to expand their knowledge. Our newest online digital marketing courses include topics such as supply chain transparency and privacy in marketing, have been created following direct feedback from our members.
Explore Our Online Training Courses
Who are our online training courses aimed at?
We work with some of the leading advertisers globally to implement best in class digital advertising through our sister brand The Programmatic Advisory. Therefore, it is vital that we stay up to date with the latest developments in the industry. We have been sharing our expertise with marketers from Chief Marketing Officers, all the way to Graduates.
Our online programmatic training courses are designed to benefit anyone looking to bolster their programmatic understanding. We have taken care to ensure that we offer relevant courses for all levels of experience, so often see a mix of backgrounds.
Our online programmatic training courses are frequently attended by:
- Advertisers seeking practical advice on programmatic topics
- Programmatic practitioners that are looking to update their existing knowledge
- Junior marketers seeking understand the fundamentals of programmatic
- Students preparing to enter the advertising industry
- Publishers seeking the skills to maximise programmatic revenue
- Agency members looking to learn new ways of running campaigns
What Our Courses Cover
Our expert trainers cover a variety of topics to provide an in-depth understand of programmatic concepts. Our beginner training courses explore topics such as: how marketers apply data to their campaigns, the key technologies involved and how brand safety is applied to programmatic campaigns effectively.
Our more advanced online training courses explore topics such as; how money is passed through the supply chain and privacy in marketing.
"Really useful course, well balanced and despite complexity, really clear."
- Global Agency
"Practical training has led to a step change in my team's skills and knowledge."
- Head of Digital Marketing, Retailer
"Very clear, good pace and a diverse range of topics!"
- Premium Publisher
Expert programmatic practitioners with years of experience
Working With Global Brands
Accessible online, anywhere
To Bring Confidence To Programmatic
Providing practical skills